Privacy Policy
Last Updated: 26 June, 2025

Top World Hotel LTD ("Top World Hotel", "Topworldhotel.com", "we", "us", "our") is committed to protecting the privacy and confidentiality of the personal data of all individuals who access and use our services, whether they are end-users using our platform to compare offers via affiliate links or properties interacting with our platform. This Privacy Policy provides a clear and comprehensive explanation of how we collect, use, store, and protect personal data, as well as the rights available to data subjects, in compliance with applicable international regulations.

Our platform operates as a metasearch engine, redirecting users via affiliate links to our partners’ websites for the completion of bookings, without directly managing transactions. This Privacy Policy applies to all access to and use of the Top World Hotel platform and landing page and is valid for users and properties worldwide. Top World Hotel is committed to complying with international data protection laws, including the GDPR for users in the European Union, the CCPA for California residents, and other applicable local regulations.

Top World Hotel collects the personal data necessary to provide and personalize our services. Data is collected in various ways:

• Voluntarily Provided Data
  When interacting with our services, both end-users and properties voluntarily provide the necessary personal data to identify themselves and enable us to deliver a personalized service. For properties, this includes the email address, public information about the property, photographic materials, and other promotional content. It is important to note that end-users may use the platform without registering; in such cases, no identifiable personal data is collected.
• Automatically Collected Data
  When users access our website and applications, Top World Hotel automatically collects technical and behavioral information (such as IP address, date and time of access, device and browser details, pages visited, and clicks) to monitor traffic, analyze platform performance, personalize the user experience, and optimize our services. This data is processed in aggregated or pseudonymized form where possible.
• Data from External Sources
  When necessary, Top World Hotel may also receive additional data from our commercial partners and third-party service providers, always in compliance with confidentiality obligations and applicable regulations.

The personal data collected is processed for several purposes, including but not limited to:

• Providing and Improving Services
  Enabling access to and use of the platform, personalizing the user experience, and optimizing the website and app functionalities. This includes monitoring traffic, analyzing performance, and adjusting content based on user behavior.
• Communication and Marketing Management
  Sending communications related to the use of our services, such as updates, notifications, and newsletters, and conducting marketing activities and market research. Tracking tools (e.g., Google Analytics) and social media plugins are used to personalize communications and improve the effectiveness of our promotional efforts, though no specific performance results are guaranteed.
• Security and Fraud Prevention
  Ensuring the security of the platform, authenticating user identities, detecting and preventing fraudulent or illegal activities, and complying with legal obligations by employing automated systems and security controls.
• Legal Compliance and Dispute Resolution
  Using personal data to comply with legal obligations, manage legal disputes, and cooperate with competent authorities in the event of investigations or regulatory checks.
• Analysis and Service Optimization
  Conducting statistical and market analyses, including via aggregated and pseudonymized data, to continuously improve our services, develop new features, and provide a personalized, high-quality user experience.

Top World Hotel follows strict protocols regarding data sharing:

• Personal data is not transmitted to affiliate platforms through the affiliate links; internal systems track traffic sources without transferring identifiable information to affiliates.
• Data may be shared with third-party service providers (e.g., for technical support, market analysis, payment processing, and marketing) that are contractually obligated to maintain confidentiality and implement appropriate security measures.
• Personal data may be disclosed to competent authorities if required by law or necessary to protect the rights of Top World Hotel or its partners.
• If personal data is transferred or stored in countries outside the European Economic Area or the user’s territory, appropriate safeguards (such as standard contractual clauses) will be implemented to ensure an adequate level of protection.

Top World Hotel uses cookies and similar technologies to collect information about user behavior and enhance the platform experience. These technologies are used to:

• Collect statistical data on traffic and service usage;
• Personalize communications and content, such as newsletters and targeted advertisements;
• Support marketing and analytical activities (including the use of tools such as Google Analytics).

The information collected may be processed in aggregated or pseudonymized form. Users can manage or withdraw their consent for cookies through their browser settings or via options provided on the platform. For further details, please refer to our Cookie Policy, which is an integral part of this Privacy Policy.

Top World Hotel implements technical and organizational measures in line with international standards to protect personal data from unauthorized access, loss, disclosure, or unlawful processing. Such measures include, for example, the use of TLS encryption for data transfers, strict access controls, regular audits, and both physical and electronic security systems to safeguard our servers.

Personal data is retained only for as long as necessary to achieve the purposes for which it was collected, to comply with legal obligations, and to manage any disputes. Data from non-registered users is deleted at the end of each session, while data related to registered users and properties is retained for the duration of the account and, if necessary, for additional periods in accordance with applicable law.

In accordance with international regulations (including the GDPR and the CCPA), every data subject has the right to:

• Access their personal data;
• Request correction, deletion, or limitation of the processing of their data;
• Object to the processing of their personal data or request data portability;
• Withdraw consent for data processing at any time, without affecting the lawfulness of processing based on consent given prior to its withdrawal;
• Lodge a complaint with the relevant data protection authority if they believe that the processing violates applicable regulations.

To exercise these rights, data subjects may send a written request to: support@topworldhotel.com . Top World Hotel is committed to responding within the legally mandated timeframes and to fully cooperating with the relevant authorities.

Top World Hotel reserves the right to modify or update this Privacy Policy at any time to comply with new regulations or changes in our data processing practices.

For any substantial changes that may affect your rights, Top World Hotel will post a clear notice on the website; however, individual notifications will not be sent. Continued use of our services constitutes implicit acceptance of any changes made.

Top World Hotel processes personal data in accordance with the principles of lawfulness, fairness, and transparency. Although we implement robust security measures, we cannot guarantee the absolute security of data transmitted over the Internet.

Under no circumstances shall Top World Hotel be liable for damages arising from unauthorized access, security breaches, or other events beyond our control, except in cases of proven gross negligence.

The use of tracking tools such as Google Analytics and the integration of social media plugins is solely aimed at improving our services; any malfunctions or interruptions caused by third-party providers shall not result in liability for Top World Hotel.

If the personal data collected is transferred or stored in countries outside the European Economic Area or the user’s territory, Top World Hotel will implement appropriate safeguards—such as standard contractual clauses or other internationally recognized guarantees—to ensure an adequate level of data protection.

For any questions regarding the processing of your personal data, to exercise your rights, or to lodge a complaint, please contact us at: support@topworldhotel.com

If you believe that the processing of your data violates applicable regulations, you have the right to contact your national data protection authority.